Social Selling

Jan 28, 2026

•

3 min read

Best of LinkedIn: Social Selling CW 03/ 04

Over the past two weeks, Social Selling discussions on LinkedIn converged around a clear theme. The platform is maturing fast, rewarding relevance, trust, and execution quality over volume, automation, or vanity metrics. Content, sales, and marketing are increasingly intertwined, with new tools and algorithms forcing more deliberate, human-centric approaches.

Thomas Allgeyer

Social Selling

Jan 14, 2026

•

4 min read

Best of LinkedIn: Social Selling CW 51 - 02

Leading voices on LinkedIn have treated social selling less as a side activity and more as an operating system for growth. Employee advocacy, founder led brands and disciplined outreach routines dominate, supported by new learning programs and integrated tooling that bring structure, measurement and scale to social channels.

Thomas Allgeyer

Social Selling

Dec 17, 2025

•

6 min read

Best of LinkedIn: Social Selling CW 49/ 50

Market-facing voices in these two weeks move clearly away from random posting toward engineered employee advocacy, signal-based outreach, and algorithm-aware content. The curated posts show Social Selling leaders converging on a playbook that blends structured enablement, AI-assisted production, and authentic personal brands, while reacting to LinkedIn’s algorithm shifts and enforcement actions. New internal programs, tool stacks, and creator partnerships illustrate how quickly the operating model is professionalizing.

Thomas Siegle

Social Selling

Dec 3, 2025

•

4 min read

Best of LinkedIn: Social Selling CW 47/ 48

The last two weeks in social selling were defined by a push toward stronger credibility, tighter ICP relevance, and more selective use of AI that preserves trust. Momentum shifted to teams that treat profile clarity and content quality as a system, then reinforce it with steady, human engagement. The shared theme was simple, visibility now follows usefulness and authenticity, not volume.

Thomas Allgeyer

Social Selling

Nov 19, 2025

•

4 min read

Best of LinkedIn: Social Selling CW 45/ 46

Across these two weeks of LinkedIn activity, social selling clearly shifted from cold outreach to trust led relationship building and employee advocacy. Creators and practitioners emphasized how advocacy, content quality and platform know how now decide visibility, pipeline and talent outcomes. New product updates, AI features and execution playbooks showed how social sellers translate these principles into repeatable routines.

Thomas Allgeyer

Social Selling

Nov 5, 2025

•

4 min read

Best of LinkedIn: Social Selling CW 43/ 44

The conversation on LinkedIn centered on quality over volume, trust-building through dialogue, and sharper points of view. Voices highlighted practical playbooks, paid amplification hygiene, and skepticism toward vanity metrics, with clear guidance for teams to reallocate effort where it compounds.

Thomas Allgeyer

Social Selling

Oct 22, 2025

•

5 min read

Best of LinkedIn: Social Selling CW 41/ 42

This two-week window shows Social Selling shifting toward disciplined execution, signal-driven branding, and platform-native tactics. The dataset emphasizes measurable moves on LinkedIn, practical playbooks for pipeline, and one notable AI ranking update shaping distribution.

Thomas Allgeyer

Social Selling

Oct 8, 2025

•

3 min read

Best of LinkedIn: Social Selling CW 39/ 40

The last two weeks emphasized precise ICP focus, DM-led conversations, and profile-level positioning that converts views into pipeline. Practitioners leaned on creator collaborations, community distribution, and repeatable posting mechanics while tightening measurement around buying signals and revenue impact.

Thomas Allgeyer

Social Selling

Sep 24, 2025

•

4 min read

Best of LinkedIn: Social Selling CW 37/ 38

Thomas Allgeyer

Social Selling

Sep 10, 2025

•

3 min read

Best of LinkedIn: Social Selling CW 35/ 36

The last two weeks on LinkedIn were less about hacks and more about disciplined execution. Creators and sellers doubled down on presence, trust, and relevance, while demystifying formats, timing, and the algorithm. Employee advocacy surfaced as a scale lever when built inclusively, with enablement and measurement shifting from vanity activity to pipeline impact.

Thomas Allgeyer

Social Selling

Aug 26, 2025

•

4 min read

Best of LinkedIn: Social Selling CW 33/ 34

Social selling on LinkedIn continues to shift away from cold outreach toward trust-building, content-driven engagement, and structured measurement. The strongest posts show that credibility, relationship-building, and pipeline attribution dominate the agenda, with SSI and new tools seen as enablers rather than end goals.

Thomas Allgeyer

Social Selling

Aug 13, 2025

•

3 min read

Best of LinkedIn: Social Selling CW 31/ 32

In the past two weeks, LinkedIn activity in the social selling space has centered on three dominant areas: sharpening sales strategies, spotlighting product innovation, and advancing employee advocacy. Thought leadership posts reinforced the value of relationship-first engagement, while AI adoption was framed as an enabler that must be balanced with authenticity. The conversation highlighted LinkedIn’s dual role as a trust engine and a revenue channel.

Thomas Allgeyer

Social Selling

Jul 30, 2025

•

3 min read

Best of LinkedIn: Social Selling CW 29/ 30

Over the past two weeks, LinkedIn’s social‐selling leaders have doubled‐down on data‐driven playbooks, AI‐powered tools and culture‐centric advocacy. The common thread is precision: using insight, not instinct, to win attention and pipeline while building trust at scale. Below is a consulting‐style synthesis of the key themes.

Thomas Allgeyer

Social Selling

Best of LinkedIn: Social Selling CW 03/ 04

Best of LinkedIn: Social Selling CW 51 - 02

Best of LinkedIn: Social Selling CW 49/ 50

Best of LinkedIn: Social Selling CW 47/ 48

Best of LinkedIn: Social Selling CW 45/ 46

Best of LinkedIn: Social Selling CW 43/ 44

Best of LinkedIn: Social Selling CW 41/ 42

Best of LinkedIn: Social Selling CW 39/ 40

Best of LinkedIn: Social Selling CW 37/ 38

Best of LinkedIn: Social Selling CW 35/ 36

Best of LinkedIn: Social Selling CW 33/ 34

Best of LinkedIn: Social Selling CW 31/ 32

Best of LinkedIn: Social Selling CW 29/ 30

Strategic B2B Marketingby FRENUS

Strategic B2B Marketing
by FRENUS