Methodology: Every two weeks we collect most relevant posts on LinkedIn for selected topics and create an overall summary only based on these posts. If you´re interested in the single posts behind, you can find them here: https://linktr.ee/thomasallgeyer. Have a great read!
Strategic Direction
Deploying AI without a mapped workflow is wishful thinking; leaders stress building the manual process first, then automating it
Cutting through AI hype requires clear differentiation and measurable outcomes, not “AI-powered” clichés
Discovery is migrating from classic SEO to “Answer Engine” optimisation, reshaping keyword tactics
New playbooks and insight reports translate AI outbound strategy into concrete KPIs for 2025
Content Acceleration & SEO
One-click workflows now turn a single long-form video into multi-channel social assets in minutes, slashing production time
Prompt libraries and power prompts upgrade copywriting, headlines and on-page SEO at AI speed
Generative engines automate newsletter curation and subject-line testing, pushing quality expectations higher
AI voice-of-customer hacks simulate interviews when live research is impractical, accelerating insight gathering
AI-Driven Sales & Pipeline Generation
Outcome-based AI SDR systems are generating six-figure pipelines and double-digit meeting volumes within weeks
Sales leaders anticipate an AI co-rep on every client call, normalising co-pilot selling
Benchmarks of competing AI SDR vendors highlight personalisation depth and data quality as critical adoption drivers
Experts warn that AI cannot rescue weak value propositions – messaging fundamentals still decide conversion
Product & Funding Moves
Artisan releases outcome-based AI SDR packages with Paid, supported by a $25 M Series A
Listen Labs raises $27 M from Sequoia to build an AI platform for deep customer insight
A workflow combining Gemini 2.5 with OpenAI image generation turns raw screenshots into polished product visuals, democratising creative production
Martech analysts frame the expanding AI landscape as healthy innovation, urging marketers to test specialised micro-tools
Automation & Operations
End-to-end workflows now qualify inbound followers, capture warm leads and route them directly into CRM pipelines
Multi-agent demos show AI autonomously handling research, copy drafting and follow-up scheduling, compressing cycle times
Early trials of the new o3 ChatGPT model report notable speed and accuracy gains, prompting immediate playbook updates
Want see the posts voices behind this summary?
This week’s roundup (CW 15/ 16) brings you the Best of LinkedIn on AI in B2B Marketing:
→ 62 handpicked posts that cut through the noise
→ 35 fresh voices worth following
→ 1 deep dive you don’t want to miss